Everything You Need To Know About Hiring An SEO Consultant For Attorneys

Boost your law firm’s visibility with a service that offers more than SEO consultant strategies for attorneys. Gain a competitive edge with Area Ten today.

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Struggling to get your law firm noticed among so many rivals? Finding it tough to see clearly through the seemingly hazy roads of SEO and legal standards? This is where our team steps in—not just as consultants but as a comprehensive SEO solution provider for attorneys.

 

Our team at Area Ten transcends traditional SEO consulting. Our approach is comprehensive and action-oriented, specifically designed to elevate law firms in search rankings. We don’t just offer advice; we oversee every step of implementation, ensuring our solutions make a real impact. 

 

What truly sets us apart is our ability to generate and deploy vast volumes of quality content that aligns with your brand voice and is compliant with the unique requirements of the legal field.

Understanding the Role of an SEO Consultant for Attorneys

We’ve worked with many clients. But how did we develop our strategies for our clients working in the legal field? 

 

As a seasoned SEO agency, we can tell you firsthand that SEO isn’t just about getting more visitors to your website. It’s not merely about increasing website traffic; it’s about forging meaningful connections and delivering precise solutions. Our approach to SEO for attorneys is based on a deep understanding of their audience and their needs. 

 

Moreover, our experience with legal clients has refined our strategies, ensuring they’re not only effective but also tailored to the unique requirements of the legal field.

 

Learning the Complexities of the Legal Industry

 

Before becoming an SEO consultant for attorneys, it wasn’t enough to simply have a good understanding of SEO. We had to go into the intricacies of the legal industry. One might ask, “How does SEO relate to the law?”  

 

But the legal industry, like any other, is heavily reliant on certain keywords, specific terminologies, and strategies that would seem foreign in another industry. Bridging those gaps is where a specialized SEO agency like ours comes into play.

 

Being an international SEO agency, we understand that attorneys seek tangible ROI from their SEO efforts. Performance tracking goes a step further than conventional measures. This is why we go beyond checking the metrics of traffic and rankings. We also look into conversion rates, client acquisition rates, and client retention rates. 

 

Approaching the role of an SEO consultant for attorneys requires more than a cursory understanding of the legal field. More than anything, it requires comprehensive SEO strategies, industry-specific knowledge, and continuous performance tracking. 

 

Our potential clients are savvy and competitive, and they expect a tailored approach that delivers quick, impactful, and sustainable results. With every SEO strategy we implement, we hope to fulfill these needs and exceed our clients’ expectations.

SEO Consultant’s Industry Expertise

Since we started as an organic SEO agency in 2014, we’ve had the privilege of partnering with many legal clients. The legal industry warrants a unique blend of professionalism and persuasiveness, where maintaining confidentiality is a driving factor. 

 

If you’re an attorney navigating the digital landscape, you’ll need more than an SEO consultant to give you advice. You need an agency that can properly execute your strategies with a deep understanding of the delicate nuances of your field. 

 

How Our Customized Strategies Work

 

Evidently, a one-size-fits-all approach to SEO strategies might work in some industries, but it takes a backseat when it comes to attorneys. You need strategies as unique as the cases you handle. And here’s where our tailored approach comes into play. 

 

By leveraging our proprietary technology, CMAX™, we strike a perfect balance between regular best practices and sector-specific tactics. Pairing machine learning with real-world testing in the here and now offers the best results. 

 

Whether it’s targeting industry-specific long tail search terms or using Full Body SEO to ensure your firm captures 90% of search opportunities, the strategy is compartmentalized and custom-designed just for you.

  

Using Advanced Analytics in SEO

 

We focus on advanced analytics. We believe that understanding your audience and their behavior is fundamental to achieving success in SEO. That’s why we use advanced analytics to figure out how users behave, see how our SEO compares to other methods, and find areas to improve. 

 

Our top priority in ethical SEO is delivering measurable results. We want you to see SEO as a way to increase your revenues. With advanced analytics, we show you how our strategies are doing, tracking how much money you make from organic searches. 

 

With a strong rhythm in our work, we help you stay ahead in this competitive market by providing quick, impactful, and sustainable results.

Our SEO Services

In our years in the industry, we have proven time and again that in SEO, one-size-fits-all strategies don’t usually cut it. At Area Ten, we recognize the unique potential of each client we work with, and this belief culminates in our most distinctive offerings

 

Personalized Content Templates

 

Content is crucial to SEO. As they say, “content is king.” And we understand the potential of creating high-performing content on your website. But it’s not just about using SEO-friendly words; there’s more to it.

 

It lies in curating exclusive, tailored content templates—a strategy we pride ourselves on at Area Ten. These templates are finely tuned for (and by) our AI-powered SEO platform. They target a wide range of search terms, from head terms to long tail keywords, capitalizing on the 90% of search opportunities your competitors are likely missing.

 

Self-Optimizing Websites

 

Our own tech, CMAX, enables us to establish self-optimizing pages that proactively respond to changes in Google’s algorithms, made possible through extensive testing over the years we’ve spent refining it. In addition, this technology also provides profitable SEO and PPC performance insights that can be capitalized on in real time. 

 

SEO Consultants as an Investment for Attorneys

 

As an attorney, you might think that regular SEO strategies might seem redundant for your specific needs. We’re aware of how crucial the role of SEO is in your digital visibility and getting clients. These are only some of the reasons why you must consider hiring not just an SEO consultant but a full-fledged SEO agency as an investment. 

 

We use our special technology and custom strategies for law firms. In a mere six weeks, these strategies can start showing results and improve your online presence, saving you time compared to traditional SEO.

Get in the Lead with the Help of an SEO Consultant for Attorneys

Let’s be frank: in a saturated industry like law, it’s not enough to be good at what you do. You have to be found. SEO has emerged as a crucial tool for attorneys to reach out to potential clients, making your firm prominent on search engines. 

 

It helps you rise above the noise, putting you in the driver’s seat when it comes to ranking, visibility, and, ultimately, client acquisition. With more users than ever relying on search engines to find information, being at the top of these search results can make a massive difference in your law firm’s visibility and clientele growth. 

 

But SEO is not just about getting seen; it’s about showcasing your expertise and building a strong online reputation. This is our expertise. 

 

Key Points to Remember

 

  • SEO for Law Firms is Crucial: In a competitive legal market, employing SEO strategies is essential for law firms to stand out.
  • Compliance with Legal Standards: Area Ten’s SEO approach for attorneys ensures close collaboration with clients while leveraging a blend of human expertise and AI-powered technology.
  • Integration of SEO with Legal Marketing: It’s important to align SEO strategies with a law firm’s overall marketing efforts for cohesive brand messaging and client engagement.
  • Enhancing Legal Firms’ Online Credibility: Our SEO efforts aim to establish and enhance the online reputation and credibility of law firms.
  • Advanced Analytics for Informed Strategies: Employ advanced analytics to understand audience behavior and refine SEO strategies for better results.
  • Personalized Content and Self-Optimizing Pages: At Area Ten, our approach includes creating personalized content and leveraging AI for self-optimizing pages that respond to search engine algorithm changes.

 

At Area Ten, we’ve successfully delivered scalable growth for businesses across various sectors. We’re eager to share our insights and strategies with you, offering a unique opportunity to understand how our proven methods can be tailored to accelerate growth specifically for your business. 

 

If you’re poised to elevate your presence in the digital space, we invite you to take advantage of our FREE SEO Performance Fast Track

Case Study

Revs Check

  • 238

    Positions added since the SEO Programme started in December 2021

  • 78%

    YoY increase in SEO traffic

  • 29%

    Increase in SEO revenue over a year

What Our Clients Say

Area Ten have been an trusted partner in our growth for several years driving consistent performance through SEO, PPC and 24/7 Live Chat Sales. I cannot speak highly enough of their professionalism and uncompromising focus on commercial outcomes for us. I would recommend them without hesitation.

Sadiq Merchant – Chief Operating Officer @ Upskilled

Frequently Asked Questions (FAQs)

Look for an agency with a strong background in industries with strict compliance requirements, like healthcare and finance. The right agency should not just have a good reputation but should also demonstrate the capability to deliver tangible SEO improvements for your law firm according to their promised timeframe.

At Area Ten, we can start delivering results within six weeks. Plus, we understand the unique aspects of your legal practice. We tailor your SEO tools and strategies to meet your specific goals.

SEO for lawyers should involve meticulous human oversight to ensure all SEO activities are fully compliant. These include keyword strategy, content creation, and more.

Our process at Area Ten starts with close collaboration with our clients, only proceeding to the next step once our human-written content has been approved. Once done, our proprietary technology will use this content as training data to ensure compliance.

SEO is a critical element of a law firm’s broader marketing plan. It complements other marketing channels by maintaining uniformity in messaging, design, and user experience.

At Area Ten, we look at the entire funnel of your marketing strategy to develop a holistic solution strategy that not only strengthens the law firm’s brand but also drives organic traffic and converts prospects into clients, ensuring a cohesive and effective marketing presence.

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