Are you struggling to attract the right traffic to your Software as a Service (SaaS) business? Do you believe your niche is too small to scale traffic?
As a marketer, these frustrations and challenges are all too common when dealing with SaaS SEO. But with the right strategy and expertise, they can be overcome.
For over a decade, we’ve worked with a range of technology companies in the traditional software as well as SaaS space. We’ve partnered with ambitious SaaS startups to divisions of global giants like Experian, Eventbrite, and Intuit. We are a SaaS business ourselves providing full managed technology that accelerates and automates the processes needed to achieve bigger SEO results, faster.
What sets us apart? Our promise to start showing tangible results within just 6 weeks. We do this by focusing on the variables that truly make a difference, using a blend of technology, experience, and innovative strategies.
One of the key challenges with SaaS SEO is the need for a fine balance between casting a wide net while maintaining relevance. It requires an in-depth understanding of the target market and the nuances of the product itself to build a comprehensive content strategy.
We heavily focus on programmatic SEO (our own SaaS), enabling the generation of thousands of pieces of self-optimizing, dynamic content at scale. This proprietary technology, combined with our international team of industry experts, explains how we consistently deliver bigger SEO results, faster, starting to show tangible results in just 6 weeks versus the industry standard of 6-12 months.
Amplify your exposure with our full body SEO strategy, scalable content creation, and proprietary technology. We provide a liberating approach to SEO, challenging the norm with truly innovative systems that deliver bigger results in just 6 weeks.
We’ll share how we’ve worked with businesses like yours in the B2B, enterprise and international, fields to deliver bigger SEO organic results faster, starting in just 6 weeks. Our approach begins with understanding your business, your tech, and your customer intimately, whether you’re using your own bespoke systems or leveraging platforms like WordPress. With experience in diverse markets and specialized areas like B2B SaaS, we build on that foundation for success. Contact us today to learn more or book an SEO Fast Track session.
| Feature | SaaS SEO | Regular SEO | Implication for Executing SaaS SEO |
| Target Audience | Often B2B, niche, and specialized | Broader and more general audience | Requires more focused and tailored content strategy. |
| Sales Cycle | Typically longer and more complex | May vary, often shorter and simpler | Needs continuous nurturing and educational content. |
| Keyword Strategy | Industry-specific, technical terms | More varied and often less technical | Demands deeper industry knowledge for content creation. |
| Content Requirements | In-depth, providing value to professionals | More general and varied content | Requires expertise to create valuable content. |
| Metrics and KPIs | More focused on user engagement, retention | May include a broader range of metrics | Monitoring and analysis need to align with business goals. |
| Competitive Landscape | Often fewer but highly specialized competitors | More varied competition | Requires a deep understanding of specific competitive environment. |
| Pricing Strategy | Subscription-based or tiered pricing | May include one-time purchases | SEO Content must align with pricing model and emphasize value. |
| Technical Requirements | Often includes integration and API considerations | Usually less complex | Technical SEO must consider SaaS-specific technicalities. |
We’ve been doing SEO since 2014 and have grown to a team of over 130. Our experience covers an extensive range of industries and international markets, having executed successful campaigns on every continent except for Antarctica. We don’t just provide recommendations; we ensure proper execution, making it easier to get bigger SEO results, faster.
Positions added since the SEO Programme started in December 2021
YoY increase in SEO traffic
Increase in SEO revenue over a year
Area Ten have been an trusted partner in our growth for several years driving consistent performance through SEO, PPC and 24/7 Live Chat Sales. I cannot speak highly enough of their professionalism and uncompromising focus on commercial outcomes for us. I would recommend them without hesitation.
Sadiq Merchant – Chief Operating Officer @ Upskilled
Book a free video consultation below to see how your SEO & Paid Media campaigns are performing against global benchmarks in your industry.
We’ll uncover tangible opportunities to grow your business in just 6 weeks, including:
Work directly with our industry veterans. No extra management layers
Combining full body SEO, hyper-optimisation techniques and our proprietary tech to get bigger results, faster.
Since 2014, we've helped hundreds of local and global businesses establish authority, win trust and scale with search.
Consider factors such as timeframes, expertise, and specific focus on SaaS SEO. An experienced SEO provider should know what areas to focus on to start delivering results within no more than 6 weeks.
SaaS SEO targets a more specialized and often B2B audience, requires more focused content strategy, and typically involves a longer sales cycle. This requires a more sophisticated content strategy to engage potential customers through their decision making cycle.
While the ROI can vary based on your industry, target audience, and competition, investing in SaaS SEO typically yields significant returns due to the recurring revenue nature of SaaS. By aligning the SEO strategy with the specific needs and sales cycle of your SaaS product, we aim to maximize both short-term gains and long-term growth.
Unlike traditional SEO, which might take 6-12 months to see significant results, our tailored approach to SaaS SEO aims to show tangible results in just 6 weeks. By focusing on high-impact areas and leveraging our proprietary technology, we are able to accelerate the SEO process without sacrificing quality.
Content is vital in SaaS SEO as it needs to provide value to a specialized and often technical audience. Our team of experts will create in-depth, valuable content that speaks directly to the problems and solutions related to your SaaS offering. By focusing on industry-specific keywords and maintaining relevance, we ensure that the content effectively attracts and engages the right audience.
1300 471 730