20
Top Forex terms boosted to Top-3 rankings in just 2 months
63.1%
Organic traffic boost within the first 4 months
90.5%
Cheaper CPA achieved for forex course sign-ups in 4 months from Organic vs Paid channels
20
Top Forex terms boosted to Top-3 rankings in just 2 months
63.1%
Organic traffic boost within the first 4 months
90.5%
Cheaper CPA achieved for forex course sign-ups in 4 months from Organic vs Paid channels
In 2016, Learn To Trade Australia, an award-winning and licensed Forex educator, sought to enhance their online visibility in an intensely competitive market.
Known for providing an array of workshops, seminars, and personalised coaching sessions, they had one specific goal – to effectively expand their reach and engagement to a larger audience.
The course ahead was clear – attain “bigger SEO results, faster”.
Our strategy was threefold, focusing on technical SEO, content and offsite optimisation. First, we conducted an in-depth SEO technical audit to identify and rectify any existing indexation, crawlability, and canonicalisation issues. This involved a comprehensive examination of their sites targeting the Australian, Philippines, and United Kingdom markets.
Secondly, we turned our attention to content. A detailed analysis of title tags and content around their priority 20 terms provided a roadmap to optimisation. The final cog in our strategy was our proprietary AI-based offsite optimisation system, designed to augment the authority of key pages and thereby boost the domain’s overall authority.
Within a mere four months, we witnessed a monumental improvement in Learn To Trade Australia’s online visibility.
We achieved top 3 rankings for all their highly competitive Forex terms – a leap from their initial 2 out of 20.
Organic traffic saw a robust 63.1% growth, effectively expanding their reach to potential clients.
The most exciting outcome, however, was the significant drop in the cost per acquisition for Forex course sign-ups, which was a staggering 90.5% cheaper than their existing Google Ads programme – and that too at a larger scale.
The collaboration with Learn To Trade Australia was a testament to our commitment to providing substantial SEO results swiftly.
We not only enhanced their online visibility but also ensured a significant reduction in cost-per-acquisition, enabling them to reach more Forex enthusiasts effectively.
We believe in the potential of every business to thrive online, and as this case study reveals, with the right strategy and a dedicated partner, they can attain “bigger SEO results, faster.”
Organic traffic boost in a year
Increase in organic revenue in a year
Increase in Organic visibility across target KWs
Average increase in transactions over a year
Increase in non-brand incremental traffic in a year
ROI surge in 1 years
Surge in website traffic through targeted, strategic efforts
Monthly revenue growth due to successful SEO strategy
Average increase in leads from targeted pages
Increase in organic traffic within the first 6 weeks
Organic traffic increase within 12 months
Boost in organic leads over 12 months
Increase in Top 10 rankings in 6 weeks
ROI surge in 2 years, outperforming paid media
Growth in organic traffic over 2 years
Top-10 positions added in just 6 weeks
Higher conversion rate from organic versus other digital channels
Growth in organic traffic over 2 years
Organic traffic improvement over 3 years in B2B niche
Expansion in keyword rankings with dominant head terms
Top-10 positions added in less than a year
Year-on-Year organic traffic increase in 10 months
Organic traffic growth over a consistent 5-year period
Lead increase via 24/7 Live Chat Sales, boosting conversion rates
Top-10 positions added in a 5-year period
Position improvement in aggregate keyword rankings
YoY sales revenue skyrocket in Credit and Identity products
YoY increase in SEO traffic
Position improvement in aggregate keyword rankings
Sales revenue increase, delivering an SEO ROAS of 10.5
YoY increase in SEO traffic
YoY increase in SEO traffic
Positions added since the SEO Programme started in December 2021
Increase in SEO revenue over a year
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